Ntawm Uniqlo lub khw Fifth Avenue hauv New York, cov neeg yuav khoom tsuas yog muab cov khoom tso rau hauv cov thawv ntawm cov chaw muag khoom kom them nqi. Tsis zoo li cov txheej txheem them nqi tus kheej ntawm ntau lub khw, cov neeg siv khoom ntawm lub khw muag khaub ncaws yooj yim tsis tas yuav luam theej duab cov khoom lossis saib tus nqi ntawm cov ntxaij vab tshaus - lawv tsuas yog muab cov khoom tso rau hauv lawv lub thoob khib nyiab thiab them.
Lub tshuab them nyiaj tsis siv neeg tiam tom ntej no yog siv los ntawm ib qhoRFID nyeem ntawvsab hauv lub tshuab sau nyiaj. Tus nyeem ntawv tuaj yeem nyeem cov RFID chips zais cia uas muab tso rau hauv cov ntawv cim nqi, raws li cov lus ceeb toom, uas yog lub tswv yim ntawm Takahiro Tambara, tus thawj coj saib xyuas cov ntaub ntawv ntawm Fast Retailing Co., tus khw muag khaub ncaws saum toj kawg nkaus hauv Asia. Fast Retailing Co. yog lub tuam txhab niam txiv ntawm Uniqlo hauv Nyiv. Ob peb xyoos dhau los, Tambala tau teeb tsa los hloov txoj kev uas cov neeg siv khoom yuav khoom hauv cov khw muag khoom, thiab txawm tias muaj ntau yam kev ua lag luam tau hloov mus rau hauv online, cov khw muag khoom tseem yog qhov tseem ceeb ntawm lub tuam txhab tus qauv lag luam.
Tambara hais tias, cov tshuab them nqi tus kheej yog lub hauv paus ntawm Uniqlo siv RFID los txhim kho nws cov khoom xa tuaj. Thaum ntxov xyoo 2017, txhua lub npe Fast Retailing, suav nrog Theory thiab Helmut Lang, tau pib muab RFID chips tso rau hauv cov ntawv cim nqi, tso cai rau cov khw muag khoom taug qab cov khoom ib leeg los ntawm lub Hoobkas mus rau lub tsev rau khoom mus rau sab hauv ntawm lub khw. Lub tuam txhab kuj tau hais tias cov ntaub ntawv tau tseem ceeb rau Uniqlo los txhim kho qhov tseeb ntawm cov khoom muag, kho qhov tsim khoom raws li qhov xav tau thiab txhim kho qhov pom ntawm cov khoom xa tuaj.
Mr. Tambara kuj tau hais tias: "Peb tau qhia txog RFID tsis yog vim peb xav ua kom cov txheej txheem them nqi tsis siv neeg, tab sis vim peb xav tsim kom muaj lub platform los siv nws thoob plaws hauv cov khoom xa tuaj."
McKinsey & Co. (McKinsey & Co.) Praveen Adhi, tus khub laus uas saib xyuas kev lag luam muag khoom hauv Asmeskas, tau hais tias tus nqi ntawm RFID cov cim npe tau poob qis los ntawm 60 xees ob peb xyoos dhau los mus rau 4 xees, thiab cov khoom siv ntawm cov nyeem tau zoo dua hauv qhov ntau thiab qhov tseeb. Ob qho thev naus laus zis tau zoo dua, yog li cov chips RFID tshiab dua, pheej yig dua, cov khoom siv nyeem thiab software tso cai rau cov khw muag khoom xws li Uniqlo los siv cov thev naus laus zis ntawm tus nqi qis dua thiab nrog qhov tseeb dua.
Uniqlo kuj tau hais tias RFID thev naus laus zis tau txo qhov teeb meem tsis muaj khoom muag hauv pem teb muag khoom, thiab tib lub sijhawm pab "txo qhov muaj feem yuav cov neeg siv khoom tsis tuaj yeem yuav khoom vim tsis muaj khoom muag, yog li ua rau cov neeg siv khoom txaus siab dua." Tab sis lub tuam txhab tsis kam muab cov ntaub ntawv tshwj xeeb ntxiv txog kev cuam tshuam ntawm thev naus laus zis hauv kev lag luam.
Txij li xyoo 2013 los, Fast Retailing tau sim cov thev naus laus zis no thiab tau pib siv cov tshuab them nqi RFID hauv cov khw muag khoom xaiv hauv xyoo 2019. Mr. Tambara tsis kam qhia tias Fast Retailing siv nyiaj ntau npaum li cas rau cov thev naus laus zis no, tab sis hais tias Fast Retailing tau nce ob npaug ntawm nws cov peev txheej hauv thev naus laus zis txij li xyoo 2016. Xyoo 2016, Fast Retailing tau tsim ib txoj kev npaj los ua ib lub khw muag khaub ncaws digital, yog li nws tau tsim nws tus kheej lub platform e-commerce.
Txawm hais tias qhov kev siv RFID feem ntau yog los txhim kho kev tswj cov khoom muag, nws siv ntawm cov tshuab them tus kheej kuj tseem nrov zuj zus vim tias ntau tus khw muag khaub ncaws tshawb nrhiav txoj hauv kev los siv cov thev naus laus zis tom qab cov khoom muag tau raug cim. Rau feem ntau cov hom khaub ncaws, kev siv RFID "yuav nyob rau hauv cov txheej txheem hauv xyoo 2023 lossis 2024," Adhi hais.
Nws hais ntxiv tias ntau lub khw muag khoom tseem siv cov lej barcodes, uas yuav tsum tau siv tes luam theej thiab nqa cov ntaub ntawv tsawg. Tab sis qhov zoo tshwj xeeb ntawm lub tshuab them nqi RFID zoo li Uniqlo's yog tias nws ceev dua thiab raug dua li cov tshuab them nqi uas siv lej barcode. Thiab Fast Retailing yog ib qho ntawm ob peb lub khw muag khaub ncaws uas siv RFID them nqi rau ntau qhov chaw txog tam sim no, uas kuj qhia txog cov teeb meem uas cov khw muag khoom yuav tsum kov yeej ua ntej tso RFID rau ntau qhov chaw - lub voj voog ntev ntawm kev siv. Uniqlo tau qhia tias tag nrho 47 lub khw hauv Tebchaws Meskas thiab 16 lub khw hauv Canada thiab 14 ntawm 25 lub khw loj tuaj yeem siv Uniqlo lub tshuab sau nyiaj.
Fast Retailing tau hais tias txij li thaum muaj cov tshuab muag khoom (vending machines) los, lub sijhawm tos ntawm cov neeg siv khoom ntawm qhov them nyiaj tau txo qis 50%. Lub tuam txhab twb tau muab cov nyeem ntawv RFID thiab cov kav hlau txais xov (antennas) tso rau hauv nws lub tshuab muag khoom lawm, thiab hais tias cov khoom tsis raug taug qab tom qab yuav khoom lawm.
Txawm li cas los xij, ntau tus neeg yuav khoom tseem tsis kam siv cov tshuab them nqi tus kheej vim lawv chim siab los ntawm cov khoom nyuaj rau luam theej duab thiab lwm yam teeb meem nrog cov tshuab them nqi tus kheej. Peb caug rau feem pua ntawm cov neeg yuav khoom uas tau soj ntsuam los ntawm lub tuam txhab thev naus laus zis kev paub ntawm cov neeg siv khoom Raydiant hauv xyoo 2021 tau hais tias lawv tau nce lawv txoj kev siv cov tshuab them nqi tus kheej, thaum 67 feem pua hais tias lawv tau ntsib qee yam teeb meem ntawm lub tshuab. Yog li cov khw muag khoom zoo li Uniqlo vam tias yuav txo qhov kev txhawj xeeb ntawm cov neeg siv khoom los ntawm kev muab cov thev naus laus zis zoo dua.
Tsis ntev los no, ChatGPT tau nyiam lub ntiaj teb mloog, tab sis tseem muaj ntau yam haujlwm uas tuaj yeem ua tiav nrog cov thev naus laus zis yooj yim xws li RFID. Sucharita Kodali, tus lwm thawj coj thiab tus kws tshuaj ntsuam kev lag luam muag khoom ntawm Forrester Research Inc., tau hais tias RFID yog cov thev naus laus zis taug qab cov khoom siv tau zoo tshaj plaws niaj hnub no, yog tias tsis yog cov thev naus laus zis siab tshaj plaws. Kev pom kev hauv computer, ua kev txawj ntse uas tuaj yeem tshuaj xyuas cov duab, tam sim no kim heev rau kev siv dav hauv kev kuaj xyuas tus kheej thiab kev tswj cov khoom muag.
Cov neeg sib tw ntawm Uniqlo, xws li Inditex, lub tuam txhab niam txiv ntawm lub npe nrov Spanish Zara, tau muab cov cim RFID tso rau ntawm lawv cov khoom txij li xyoo 2014 thiab tau sim cov thev naus laus zis rau kev them nyiaj tus kheej. Lub khw muag khoom ua si Fabkis Decathlon tau hais tias nws tau pib teeb tsa RFID rau ntawm ntau lub tshuab them nyiaj tus kheej hauv xyoo 2014.
Lub sijhawm tshaj tawm: Lub Rau Hli-16-2023
